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Connect Google Analytics to Marketo like Magic

How to Use Magical to Transfer Data from Google Analytics to Marketo
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Transfer Data from Google Analytics to Marketo: A Step-by-Step Guide

With Magical, you can transfer data from Google Analytics to Marketo in seconds – no complex integrations or code required. In this post, we'll discuss what Magical is, how to install it, and how to use Magical to transfer data from Google Analytics to Marketo, helping you streamline your marketing processes and optimize your data analysis.

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What Google Analytics data can you transfer

Magical enables you to transfer a wide array of data from Google Analytics to Marketo. Here are some examples of the information you can extract:

User Behavior
Traffic Source
Page Views
Bounce Rate
And move more types of information by creating your own custom labels.

How to Transfer data from Google Analytics to Marketo using Magical?

Now that you have the Magical Chrome extension installed, let's discuss how to transfer data from Google Analytics to Marketo for more efficient marketing analysis. Follow these steps:

  1. Sign in to your Google Analytics account and open the report containing the data you want to transfer, such as user behavior or traffic source.
  2. In Google Analytics, label the information you want to transfer with Magical, like User Behavior, Traffic Source, or Page Views.
  3. Sign in to your Marketo account and open the record where you want to add the Google Analytics data.
  4. Type "//" in an empty field and select the information you want to transfer from Google Analytics such as User Behavior, Traffic Source, etc.
  5. The next time you fill out a record, Magical will automatically transfer all the fields into the form with one click.

About Google Analytics and Marketo

Swift and efficient data analysis in marketing is crucial to maintaining a competitive edge. Google Analytics is a powerful web analytics service and Marketo is a robust marketing automation software. Combining the capabilities of these two platforms can significantly enhance your marketing efforts. By leveraging Magical, you can easily move information from Google Analytics to Marketo, allowing you to focus on analyzing data and improving marketing strategies.

Other ways to connect Google Analytics and Marketo

Using Zapier

Zapier provides a seamless connection between Google Analytics and Marketo, allowing for automatic data transfer between the two platforms without the need for coding. This integration offers a variety of triggers and actions, enabling you to automate workflows and save time

Using an API

An additional approach to integrate Google Analytics and Marketo is by directly utilizing their APIs. By integrating both APIs, you empower marketing teams with real-time data insights, fostering improved communication and a superior marketing strategy. To employ this method, refer to their respective API documentation.

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Common questions


Magical is a chrome extension that allows users to extract information from any website without complex integrations or APIs. You can run it on Google Analytics and transfer data directly to Marketo. The extension is designed to simplify the process of data collection by automating the extraction of information from Google Analytics. Magical is free, easy to use, and it can save you a lot of time and effort.


To start using GetMagical, you need to install the chrome extension. Click the button below to install, or follow the steps to download directly from the Chrome web store.

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