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Built for anyone to start automating tasks with no "building" required.
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3500 template actions
150 advanced actions (Magical AI and moving site info with Transfers)
Unlimited template storage
Community support
Built for productivity experts who want to automate 8+ hours of tasks/week.
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Everything in Free +
Unlimited template actions
400 advanced actions
Community support
Built for teams and individuals who need unlimited & on-brand automations.
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Everything in Core +
Unlimited advanced actions
Manage team content & members
Email support
Coming soon
Built for large organizations who want secure automation at scale.
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Everything in Advanced +
Reporting & analytics
Custom onboarding & support
Advanced AI control

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Is Magical free to use?

Yes - Magical has a free plan you can use with no time limit and lots of automations. You can get started by downloading Magical here.

Is Magical secure?

Yes. Explore our security and compliance documentation or get in touch.

What counts as 1 Basic action?

Template actions are basic actions. Any time you use a template on a site/app counts as 1 basic action.

What counts as 1 Advanced action?

Any of the following counts as 1 advanced action:

  • AI Enhance - Clicking “Enhance” in the panel or the workspace to optimize your text counts as 1 advanced action.
  • AI Assist - Writing a prompt and then pressing enter to generate a Shortcut counts as 1 advanced action.
  • AI reply - clicking Yes / No / Write with AI / template suggestion buttons counts as 1 advanced action.
  • Transfers - Any time you click “Transfer … ” to move information into spreadsheets, or website forms - that counts as 1 advanced action. The first time you fill and map the information does not count. When you transfer multiple pieces of information or from multiple open website tabs - that still counts as only 1 advanced action.

Are the usage limits for all time or monthly?

The usage limits outlined above are for all time. You can increase your limit by referring new users to Magical, or upgrading plans.