The smartest way
to work on the web

Start saving 5 hr/week with shortcuts that expand what you type. Get started in seconds with Magical app.

Add to Chrome–it's free!
Demonstration of shortcuts. //brb-> be right back. //zoom-> zoom. //outreach -> Hi <Alex>, I'd like to learn about your experience at <Disney>.
You're in good company
We saved 250,000 people 20 years of time just last week!
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I love Magical. It's really helped me speed up my personalized outreach messages and has made me a top performer at my company. I've received a lot of recognition internally and I have Magical to thank for that."
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Cheyenne Bush
Sales Development Representative
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Magical helps me in every part of my day! We have things like macros and templates in our Gmail and Zendesk, however, Magical makes it so much more efficient and productive not having to take your hands off the keyboard. It is absolutely, without a doubt, 100%, my favorite add-on for Chrome.”
Jessie Rose, Customer Support, The Real Real
Jessie Rose
Customer Support, Senior Supervisor
The Real Real
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Magical has improved the efficiency of our day-to-day communication and keeps our Sales team aligned on our external communication. You will be impressed how much time you will save by cutting out all the erroneous copy-paste activities and replacing it with an easy-to-remember Shortcut, all care of Magical.”
Mohamed Abdelgawad, Business Development Lead at Uber
Mohamed Abdelgawad
Business Development Representative
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Magical has made my job significantly easier. As a recruiter, I use it daily in communications with candidates, hiring teams, and even within our ATS. Seriously, this is a MUST HAVE for any recruiter's toolkit.”
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Stephanie Ramsey
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Powerful features
to get work done, together

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Format your shortcuts with ease
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Share shortcuts with your team
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Tag shortcuts to quickly find them
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Search your shortcuts
anywhere you work

Can't remember your shortcuts? No problem. Type // anywhere to get all your shortcuts at your fingertips.
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Screenshot of Magical app expanding text in Gmail app.

Built with privacy
in mind

We take privacy seriously. Magical app does not collect or store your keystrokes. Get confidence and peace of mind when you use Magical app.

Works everywhere
you already work

Used on 10,000+ websites so you stay productive anywhere on the internet.
Magical works everywhere you work on the web like, Hubspot, Zendesk, Workday, Salesforce, LinkedIn, Outlook, Gmail, Twitter, Facebook, Salesloft, Google Sheets, Lever and more!

Save time with the Magical app

Start saving 5 hr/week with shortcuts that expand what you type. Get started in seconds.

What is a text expander?

A text expander is an application that replaces repetitive typing tasks with a few keystrokes. By typing in a custom abbreviation, a text expander quickly inserts snippets of text, such as words, emojis, phrases, paragraphs, blocks of code, or templates.

For example, let’s say you work in sales and want to send out a number of form letters, like outreach emails. Instead of typing a completely new message each time you need to send out an email, you could use a short abbreviation like @fname to instantly insert the prospect’s first name, and @email1 to pull in a proven email message template. From there, you could edit this email template to tailor the messaging to your prospect’s needs. And though this set of snippets might save you a few minutes each day, those few minutes quickly add up to hours over the course of a year.

In short: a text expander creates shortcuts that help you get through your most boring tasks in a fraction of the time. And as the way we work becomes increasingly digital, text expanders are poised to become your secret weapon for productivity.

Frequently asked questions

Is there a free text expander?

While there are numerous premium and freemium text expanders, there are only a handful of free text expanders. When evaluating a free text expander, think about what you would like to use it for. Do you need it on a single device, or across multiple devices? If you create snippets with sensitive information, how does the text expander handle privacy? We might be biased, but Magical is a great option.

How do I get an auto text expander?

To get started with Magical, head to the Chrome extension store, search for Magical, and hit “Add to Chrome.” Our user-friendly onboarding will walk you through common shortcuts, as well as how to create and insert your own shortcuts.

What is the best text expander?

The best text expander is the one that best suits your needs. If you are a single user with a single device, a text expander on Windows or Mac might be best. But if you have multiple devices, a Chrome extension like Magical might be best. Whether you have an Apple, Microsoft, or other product, Magical works as long as your device can run Chrome extensions.

Are text expanders secure?

Depending on your needs, you will want to research how each text expander app handles security. Some options that run as a standalone Windows or Mac app may track keystrokes in an attempt to make suggestions. Unfortunately, this also means that these suggestions may include passwords. Alternatively, the Magical Text Expander does not collect or store your keystrokes.

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Only on desktop

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